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3 Instagram Video Strategies to Boost the eCommerce Sales

As the pandemic is increased day by day, the eCommerce industry is becoming competitive. Thousands of business persons already shifted their brick-and-mortar business to the digital platforms and more to come, which makes the competition more fierce. Everyone is having the same aim to get along with the flow and beat the competitors with the master strategies to boost up the sales and reach global consumers. At this time, being competitive with an advantage from social media support is the only way to hold your place and stand out from this competition. So, what should you do to leverage social media benefits to your eCommerce business?

5 Things to Consider before having an eCommerce Website

The modern-day eCommerce that we see now is the latest version of it, the outcome of the integration with modern technologies. If you look back you can find its roots back to the day, when the internet was first opened for commercial use. Since then, there are lots of businesses that have become residents of the online world. But eCommerce became an essential term in today’s business world, especially after the pandemic hits us. Many business persons are shifting their brick-and-mortar business to the digital platform because digitization is the only way to save them from running out of track. Now when you have already planned to shift your business to the digital platform and get an eCommerce website, I would let you know that the steps are not that easy. Building an eCommerce site is also challenging and it has its own set of challenges. So running your business from the eCommerce site needs proper planning and considerations. In this article, I will be going to discuss the top 5 things that you should consider before having an eCommerce website for your business. So if you are ready for this, let’s start!

AWS Database and AWS Hosting for eCommerce

The rise in eCommerce growth started since the digital age hit the world, and since we started to implement modern technologies in our lives extensively. Soon after the pandemic, it again met a surge in its growth. Most of the business owners shifted their physical brick-and-mortar business to the online platforms and stepped up for eCommerce to run the business in this hard time. Along with modern tools and technology integration, it has been proved that eCommerce saves most of the additional business costs by increasing sales and revenues. Among these modern technologies, cloud integration is the most important. For creating an eCommerce site, hosting is needed and in this case, the cloud-based hosting became a gold standard one, even the big eCommerce companies like Alibaba, Amazon, etc all run on cloud hostings. Simultaneously besides it, the increase in using cloud-based databases is also noticeable. A cloud database is a database that typically runs on cloud computing and can be accessed as-a-service like cloud services. Amazon Web Services (AWS) is one of the famous cloud computing platforms and API hostings for the individuals, and organizations provided by Amazon. In the following article, I am going to depict how AWS databases and hostings are beneficial for eCommerce.

Cybersecurity in the Post-Pandemic World

It has been 6 months since the World Health Organization (WHO) declared COVID-19 as a global pandemic and set safety rules and regulations all over the World. Governments restricted social gatherings with several lockdowns to allow safe going out for essential services only. The industries and organizations were forced to change their work pattern, work process, and everything. All the employees became remote and started working from their homes to keep the business running. Educational institutes went for virtual teaching only. This pandemic changed everything, including cybersecurity. The more we became digital, the more we made ourselves prone to cyber attacks, and all of this made cybersecurity challenging for the post-pandemic world. Before setting to post-pandemic cybersecurity, let’s get to the reasons why we should consider cybersecurity most importantly.

What type of content you should have on your eCommerce site?

In general terms, content means the information that is published on a site either in an infographic form or maybe in text format, it is something that educates others about a thing (product/service) in an explained form. If you can feel the content of an object or services then you will be happy about the product and personalize it. There are two ways to present content, i.e., containing someone or you can say making someone educated regarding a topic and feeling the content or you can say completely understanding about the topic through the content. Both of these are used in eCommerce industries. The site owner tries to provide good quality relevant content to his/her customers for making them personalize about the products and services they offer. There are numerous contents and everything is not a must for an eCommerce e site. This article will tell you about the 5 types of content that you should have on your eCommerce site. But first, let’s get to know why it is necessary!

How to Choose the Right eCommerce Platform?

In whatever business you are, having an eCommerce site is crucial for today’s market. To defeat each other, businesses stepped up for the online world. They are going digital to strengthen their business brands and reach the global consumer base with their products and services. The COVID-19 Pandemic forced everyone to change their working plans. The ones having eCommerce sites are still now hopping on the marketplace digitally, while the ones that didn’t have any, are facing issues like running out of the track, shutting down, etc., while running their businesses. Though nowadays it is necessary to have an online presence for any business, hiring a website designer for creating an eCommerce site costs more. And here comes the eCommerce platform, which lets one create sites using an online platform.

3 Ways 5G is Revolutionizing Business Productivity

To run the business, you may have implemented the latest technologies in your business, but will you be able to be updated in real-time? When everyone is at home and the internet is the only way to communicate with each other, you may face trouble getting real-time updates. Stopping your surroundings to use the internet may be impossible to think about, but we can improve the connectivity. Here come the roles of 5G. We all know it for its greater connectivity and significantly lower latency. Now let’s see if it can revolutionize business productivity or not.

Augmented Reality is Opening to New Ways in eCommerce

The only thing we love in the in-person shopping is the trial with the displayed products, be it with a new dress, or a new wristwatch, we love to try them on before purchasing. Since the pandemic is still going on, we have to rely on online shopping practices. But that does not mean that we have to compromise our favorite part of the shopping, we can still try our favorite dresses or anything at our home before ordering it from the online stores. Yes, it is possible with the integration of Augmented Reality in the field of eCommerce. We all know about the term Augmented Reality, it allows us to feel the digital object in our real world. It superimposes the digital computer-generated objects or images in the real world of a person and let him/her feel the presence of that digital object in his/her real world view. Any Snapchat or Instagram filter is the best example of Augmented Reality.

Benefits of Having a Multi-Vendor eCommerce Site

eCommerce is a growing industry in today’s world, as every person is considering online shopping as a part of their daily lives, and also, purchasing goods from the internet is the best method to maintain social distancing in this global pandemic. The eCommerce industry is like a growing flower, it is promoting new ideas and strategies to the merchants every day for increasing their sales and revenues. The multi-vendor eCommerce site is one of these strategies and ideas. Every day big numbers of internet users choose multi-vendor eCommerce sites to sell and buy goods and services. It has a lot of benefits equally for the site owners, the merchants, and the customers. But before jumping into the benefits part, let’s have an introduction to the Multi-Vendor eCommerce site.

Artificial Intelligence and Advanced Analytics as a Competitive Advantage

Our business process has been changed, we have shifted almost everything from our brick-and-mortar space to digital space. The Digital era has started long ago, but most of us are not used to this flow until the global pandemic hit the world. It set us locked down in our homes, and forced us to operate every essential work from our homes. Almost 70% of the global working population are now working from their homes because we can’t let this pandemic stop our work. For the future post-pandemic world, we have to hold the global economy. And hence a lot of brick-and-mortar businesses run out the track and collapsed, while many of the organizations are leveraging technologies to operate their processes. And the competition is high now, everyone wants to thrive in the post-pandemic world, and the technologies are the only saviors. In this article, I will discuss how organizations can get a competitive advantage by using AI and Advanced Analytics in proper ways. Let’s start with the fact of how AI and analytics mean to the business process.